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Tampa’s Advertising Scene Welcomes New Leadership

New delivery robots in Tampa advertising locally

News Summary

Tampa’s advertising firm Nickelytics has appointed Eduardo Iniguez as its new CEO, marking a transformative step in its integration of robotics and advertising. Under the ownership of Kiwibot, the company aims to enhance its localized advertising campaigns through autonomous delivery robots, making a significant impact on the local market with innovative strategies. Iniguez’s extensive experience positions him well to lead Nickelytics as the firm embarks on this exciting journey in the tech-driven advertising landscape of Tampa Bay.

Exciting Changes in Tampa’s Advertising Scene

Hey there, Tampa! Big things are happening in your city’s advertising landscape, and it all revolves around a fantastic new appointment at Nickelytics. In a move that’s sure to have everyone buzzing, Eduardo Iniguez has stepped in as the new chief executive officer of this mobility-focused advertising firm that’s making waves in the local market.

What’s Nickelytics Up To?

You might be wondering, what makes Nickelytics so special? Well, this Tampa-based company is not your average advertising firm. Now owned by the innovative robotics company, Kiwibot, Nickelytics is all about combining traditional advertising with cutting-edge technology. The team is gearing up to integrate autonomous delivery robots into their advertising strategies, allowing for extremely engaging and localized campaigns.

So, what does that mean for you? Imagine walking down the street and seeing delivery robots zooming by—not just delivering your favorite snacks, but also showcasing vibrant, digital advertisements! Thanks to Kiwibot’s technology, their fleet of robots will transform into mobile billboards that can offer relevant ads to local customers. It’s all about creating a hyper-local and data-driven advertising experience that feels personal and engaging.

A Leader with Experience

Eduardo Iniguez comes to Nickelytics with some serious credentials, so you can trust he knows what he’s doing. With over 15 years of leadership experience in the technology and aerospace sectors, he isn’t a stranger to steering high-growth companies in exciting new directions. Prior to joining Nickelytics, he served as CEO of Getaround, a popular car-sharing platform, where he gained valuable insights into the sharing economy and tech-driven services.

Now he’s ready to take on the challenge of leading Nickelytics as they explore the transformative integration of advertising and robotics. His appointment is significant, especially after Nickelytics was acquired by Kiwibot in 2024, a strategic move aimed at merging the world of robotics with advertising technology.

New Leadership and Future Plans

Iniguez takes the reins from former CEO Judah Longgrear, who has transitioned to a new role heading North America for Kiwibot. Longgrear has expressed strong confidence in Iniguez’s ability to scale operations and navigate a rapidly evolving industry landscape. It sounds like this dynamic duo is set to lead the charge in creating something truly unique in the Tampa Bay area!

What Else is Happening in Tampa?

But wait, there’s more! The buzz around town doesn’t stop at Nickelytics. Steve Hope has recently been appointed as the new CFO of Moss, a prominent construction firm that’s making its mark in Tampa Bay. Additionally, local favorite, Harney Hardware, has been acquired by PrimeSource Brands, opening up exciting possibilities for both companies.

In the realm of healthcare, BayCare Health System has welcomed new vice presidents and chief medical officers, including Dr. Anand Nayee, Dr. Megan Tirone, and Dr. Ruvan Wickramasinghe. With these changes, they are sure to enhance the healthcare landscape of our beloved Tampa Bay.

Community Growth

Moreover, the Village On the Isle, a retirement community on Venice Island, is undergoing a massive $78 million expansion. This growth speaks volumes about the demand for quality living spaces and services for seniors in our community! Just around the corner, Empath Health has announced the appointment of Deborah Johnson as its first chief philanthropy officer, which is intended to boost their fundraising efforts and outreach initiatives.

And let’s not forget about the cannabis industry! STM Canna is making waves by expanding its operations to Tampa, bringing along the potential for new job opportunities and economic growth.

As the advertising landscape shifts with the innovative leadership of Eduardo Iniguez and the exciting changes happening throughout the city, it’s clear that Tampa Bay is on the path to becoming a hub for technology-driven business solutions. Buckle up, folks—things are about to get very interesting!