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Live Golf Returns to Free-to-Air TV in the UK

Golfers playing at a tournament with fans cheering

News Summary

LIV Golf has announced a groundbreaking free-to-air television deal with ITV for the 2025 season in the UK. Starting with the LIV Golf Riyadh event in February 2025, fans can look forward to 41 rounds of live coverage across multiple tournaments without subscription fees. The deal signifies a major shift in golf broadcasting, enhancing accessibility for UK viewers who can now enjoy weekly highlights and full tournament coverage on ITV’s platforms. As LIV Golf seeks to expand its global reach, this partnership marks a new era for golf fans in the region.

The Exciting Return of Live Golf to Free-to-Air TV in the UK!

In a thrilling announcement that has golf fans buzzing, LIV Golf has officially secured a free-to-air television deal with ITV for the 2025 season in the United Kingdom. This new partnership marks a significant moment for golf aficionados, as it means they’ll once again be able to enjoy live golf coverage without any subscription fees!

What to Expect from ITV’s Coverage

The deal kicks off with a flurry of excitement, beginning with the second round of the LIV Golf Riyadh event, set to take place from 6-8 February 2025. As part of the agreement, ITV will roll out an impressive 41 rounds of live coverage spanning across 14 different tournaments. That’s right, get ready for plenty of greenside action!

Fans can look forward to watching the events primarily on ITVX, with a selection of live broadcasts also airing on ITV1 and ITV4. Additionally, viewers won’t want to miss the weekly highlights show produced by LIV Golf, ensuring that everyone stays updated with the latest thrillers and highlights.

Mark Your Calendars

The 2025 season kicks off at the renowned Riyadh Golf Club and wraps up with the Team Championship finale at LIV Golf Michigan from 22-24 August 2025. It’s not just about one tournament; the season promises to whisk fans away to a variety of locations around the globe, including Adelaide, Hong Kong, Singapore, Miami, Mexico City, South Korea, Washington DC, Dallas, Andalucia, the UK, Chicago, and Indianapolis—talk about a global golf tour!

A Game-Changer for Golf Enthusiasts

LIV Golf is making a bold move to increase its global reach and expand accessibility to its thrilling events for new audiences in the UK. Before landing this deal, LIV Golf was available online through platforms like YouTube, the official LIV website, and DAZN. However, ITV’s involvement represents a massive leap forward in getting the action into living rooms across the nation.

ITV’s Impressive Sports Portfolio

ITV isn’t a newcomer to the sports broadcasting scene. The channel boasts an impressive lineup of major events, including the FIFA World Cup, UEFA European Championship, Six Nations Rugby, and the Tour de France. With this stellar track record, ITV is well-equipped to bring LIV Golf to life, ensuring fans have a memorable viewing experience.

Building on Global Momentum

This collaboration follows LIV Golf’s previous successful broadcast agreements in the United States with FOX Sports and in Spain with Movistar Plus+. As these discussions continue, especially concerning negotiations involving LIV Golf’s backer and the PGA Tour, the excitement around the sport is palpable. Golf is evolving, and this partnership is merely the tip of the iceberg.

Final Thoughts

The upcoming 2025 season promises to be filled with edge-of-your-seat excitement and captivating golf action. For fans in the UK, this deal with ITV is a golden opportunity for unprecedented access to live golf coverage, and we can’t wait to see how it unfolds. So, mark your calendars and get ready to cheer on your favorite players as they take on fairways around the world!

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